NYCE Interiors
NYCE Interiors, an installation service for interior designers in the New York City/tri-state area, provided a list of creative considerations for this branding exploration that included: 1) incorporate the idea of “measurement” or a ruler, 2) incorporate the NYC skyline, 3) include options that might appeal to higher-end interior designers and their clients, and 4) if possible, incorporate the colors of their favorite team, the New York Yankees. Whew.